Apple unveils iPhone 3G S and cuts price
Posted June 9, 2009on:
Apple yesterday took the wraps off a new and improved iPhone model, whilst halving the price of its entry-level device to US$99. The Cupertino, California-based vendor used its Worldwide Developers Conference to unveil the iPhone 3G S (pictured, left), which sports a number of upgrades from its predecessors, including a doubled memory capacity of 32GB, a digital compass, 3MP camera, voice control, longer-lasting battery, and the ability to record videos. It also includes the latest iPhone operating system (version 3.0). This upgrade of software also means that now the iPhone will have capabilities such as cut, copy and paste which was ma complete miss from numerous end-user’s perspective. Apple said the device will support HSDPA networks offering theoretical peak download speeds of 7.2 Mb/s, with the ‘S’ in iPhone 3G S standing for ‘speed.’ A 16GB model will retail for US$199 and the 32GB model for US$299.
US operator AT&T and O2 in the UK will be among the first operators to begin selling the iPhone 3G S on 19 June. Telenor will launch the device in Norway on 9 July. In a statement, Apple said the device will also be available “in more than 80 countries in the coming weeks.” Meanwhile, the vendor also dropped the price of its year-old 8GB iPhone 3G model to US$99 in an effort to push the smartphone to a wider audience. Reuters reported that Morgan Stanley estimates the halving in price could double existing sales. The news agency also noted that Apple CEO Steve Jobs did not put in a much speculated-about appearance. Despite Jobs’ no-show, Apple’s event has arguably overshadowed the launch of Palm’s ‘iPhone rival,’ the Pre, last weekend. The high-profile Pre reportedly experienced strong demand at store opening on Saturday (with between 50,000-100,000 units sold) but analysts are now concerned Palm will not be able to ramp up production supplies quick enough.